Press Release:

Following the overwhelming success of Unit's Black Widow watch, the world's fastest-growing action-sports brand has cemented its place in the watch market with the unveiling a new, attention-grabbing, white version dubbed the Saastal.

The timepiece is named after a beautiful snow-covered valley in the Swiss Alps.

The watch, another collaboration between renowned Swiss timekeeping company Tendence and the Australian-based action-sports brand, features a bold 50mm diameter face with stylish, oversized white numerals.

This is encased by stainless steel and high-tech polycarbonate and finished off with a mineral lens. The Saastal is water-resistant to a depth of 100m and sports a Miyota 2115 timekeeping mechanism.

"We were stunned at the incredibly high demand for the original Black Widow watch," says Unit founder and creative director Paul Everest.

"The first two shipments were completely sold out before stock had even landed on our shores and we expect even bigger and better things from the attractive new Saastal."

The Saastal carries a recommended retail of $369 and is available from today. The Black Widow is also available for $369 RRP.